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In my graphic artist role at FirstBank, I undertook a comprehensive approach to enhance both usability and visual cohesion of FirstBank's online banking website. The primary objective was to simplify user interfaces, creating a more intuitive and user-friendly experience throughout the site. Through thoughtful redesigns, I focused on streamlining layouts, improving navigation, and optimizing the overall flow of information.
Additionally, a key emphasis was placed on unifying the aesthetic across the entire website. By implementing a cohesive design language, I aimed to establish a strong and recognizable brand identity for FirstBank's online banking presence. This involved refining color schemes, typography, and visual elements to create a harmonious and engaging user experience.
The outcome of this redesign effort is a website that not only prioritizes simplicity and ease of use but also presents a visually cohesive and appealing online presence for FirstBank. The refined layouts and unified aesthetics contribute to a positive and seamless interaction for users, reinforcing the brand's image and ensuring a more enjoyable online banking experience.